Product Installation
Y Group · Product Demo
We help manufacturers get found by the right buyers, give them a reason to get in touch, and hand your sales team enquiries worth calling.
How to scale a manufacturing business with better leads
What actually moves the needle on enquiries
Trusted by B2B and manufacturing teams



3.2x
more enquiries within 90 days
Y Equipment Services
47%
less spent for every lead
Magic Billion
Same minute
reply to an enquiry, down from three days
Y Equipment Services

Inbound Lead Engine

Digital Presence Transformation

Mobil Miles Loyalty Launch
They search for what your product does, not for your company name. Whoever comes up first gets the call.
People read the catalogue and leave. You never find out they were there, or what they were looking for.
A college project and a serious plant enquiry land in the same inbox looking the same, and someone loses an hour finding out which is which.
Ads, exhibitions, brochures, the distributor dinner. Money goes out every month and no one can tell you what came back.
When someone searches for what your product does, yours is the name in front of them — on Google, on LinkedIn, in the feed.
Videos that show the product working, pages that answer the questions buyers actually ask, and brochures your sales team is glad to send.
An enquiry gets a reply the same minute it arrives, with the right person already told about it.
One page a month: what you spent, how many enquiries came in, and which of them turned into an order.
Product demos, installation films, explainers and application videos — shot on site and cut for the feed as well as the sales call.
It matters more, because the interest you create lands on your channel instead of a competitor's. Buyers research long before a distributor is involved, and if yours is the name they arrive with, the channel closes it for you. We market to the dealers too, which is usually the half nobody is doing.
Ads bring enquiries in the first few weeks. The search and content side builds over three to six months and then keeps paying. We run both, so something is coming in while the durable part is still growing, and you see the numbers every week.
Read the full answerWe do not need to be engineers, we need a few hours with yours. Anything technical goes back to your team before it is published. We have done this for scaffolding, access equipment, pharmaceutical manufacturing and industrial services.
Usually that is about who you are reaching and how fast you reply, not how many you get. Better forms, better targeting and a same-minute response change what reaches your sales team. Y Equipment went from replying in three days to replying immediately, and the enquiries started converting.
Read the full answerWe give you a range on the call rather than after a proposal cycle. It moves with how many product lines you are pushing, which channels make sense for them, and whether videos and brochures need making as well as running.
Read the full answerEventually, usually yes. But one person cannot run ads, write content, produce video and wire up the systems at the same time, which is what the first year needs. We build it, then train your hire to run it. That handover is part of the work, not an extra.
Read the full answerOne page a month: what you spent, how many enquiries came in, how quickly they were answered, and which turned into orders. If something is not paying for itself we will say so, including when the honest answer is that your exhibition budget is beating us.
Yes. We are based in Noida and run work for clients across Asia-Pacific, the Middle East and Australia. We handle the time difference with an overlap window rather than asking anyone to take calls at midnight.
Read the full answerMore on how we work with manufacturers and where B2B leads actually come from.
Thirty minutes, no pitch. Tell us how buyers find you today and we will tell you what we would change first, and what it would be worth.
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